Smart Bidding Readiness Check
Find out whether your Google Ads account has the conversion volume and signal quality to actually use Target CPA, Target ROAS, or Max Conversion Value.
Your account
Threshold for Target CPA: ≥ 30 conversions in last 30 days.
Click → conversion. Pull from Google Ads → Tools → Search attribution → Path metrics.
83 / 100
Close — fix the warnings before going live, or expect a longer learning phase.
30-day conversion volume (need ≥ 30)
45 conversions in last 30 days — meets Google's published threshold for Target CPA.
Conversions are imported into Google Ads
Conversions are being recorded in Google Ads — required for the algorithm to optimize.
Enhanced Conversions enabled
Without EC, you are losing 5-15% of conversion attribution. Smart Bidding still works but is slower to converge.
Short conversion lag
Average 2-day lag is short enough for Smart Bidding to learn quickly.
Stable performance over last 14 days
No major account changes recently — algorithm has stable signal.
Offline conversion uploads (lead-gen)
If you sell to leads, Smart Bidding currently optimizes for form fills, not closed deals — match quality at the top of funnel suffers.
Thresholds are Google's published minimums. In practice, double the threshold gives much smoother performance and faster learning.
