Views are easy on TikTok. Sales you can prove are not.
Almost all TikTok traffic is mobile, where browser pixels lose the most. We wire the Events API properly, study your account and creatives, plan with you, and only then scale what really sells.
Agency since 2022 · TikTok certified · Events API specialists
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Tracking first. Then a free audit. Then you decide.
We never start by selling you a retainer. We fix your tracking once, audit your TikTok Ads account for free, show you a strategy built on your data, and only then ask if you want us to run it.
- 01ONE-TIME SETUPFix the conversion trackingFirst we set up server-side tracking for TikTok Ads, so every sale or lead is counted. One setup fee, done once.Book a tracking setup call
- 02FREEFree TikTok Ads auditWith clean tracking in place, we audit your TikTok Ads account free of charge: what worked, what wasted money, what to try.Book my free TikTok Ads audit
- 03YOUR CHOICEStrategy from your dataIf you want it, we build a TikTok Ads strategy from your past campaigns and data, and share it with you. You decide if it makes sense.Ask for a strategy
- 04MONTHLY · CANCEL ANYTIMEOngoing TikTok Ads managementAgree with the plan? We manage your ads every month. Keep us while you are happy, cancel any month.Talk about monthly management
Why TikTok under-reports, and how we fix it
- 01
Pixel-only setup
Most TikTok conversions are on mobile, where the browser pixel is weakest.Fix: Events API alongside the pixel, deduplicated on event_id. - 02
Missing values
Purchases without value or currency block value-based bidding.Fix: Value and currency wired for Value Optimization. - 03
Weak match keys
No email or phone means TikTok can't match visitors to customers.Fix: Advanced Matching with SHA-256 hashed data. - 04
No creative read
You can't tell which hook or creator actually drove sales.Fix: Creative-level IDs carried to the order record.
Creative wears out fast. We plan the next one before it does.
We track hook rate, watch time and cost per real order for every ad. When a winner starts to fade, the next brief is already with your team or creators.
- Every test answers one question: hook, offer or format
- Winners judged on reconciled orders, not TikTok-reported ROAS
- Fatigue triggers set per ad, so refreshes are planned, not panicked
Tracking first. Then a plan. Then ads.
We don't launch ads on day one. We fix your tracking, study your TikTok Ads data, sit down with you, and only then write a strategy. You see the plan, you shape it, and nothing goes live without your sign-off.
- 01ONE-TIME SETUP · WEEK 1
Fix the tracking first
We add the Events API next to the pixel, capture ttclid on landing and send hashed match keys, so mobile and in-app conversions stop vanishing.
You get: Tracking validated at 95%+ (one-time fee)Your part: Access + a short call - 02FREE AUDIT · WEEK 2
Free audit of your TikTok Ads data
We go through your TikTok Ads history: how much you have spent, where it went, what really came back, and what nobody has tested yet.
WHAT WE LOOK ATSpend and results by campaign and creativeHook rate, watch time and creative fatigueAudience and placement performancePixel and Events API coverageMobile landing page speed and conversionOrders or leads vs TikTok-reportedYou get: Written account audit, freeYour part: Nothing, we do the digging - 03WITH YOU · WEEK 2
Strategy session with you
You know your product and your audience. We bring hook rates, watch time and cost per real order by creative; together we decide what kind of content to make next.
You get: Shared targets: CPA / ROAS, budget, prioritiesYour part: 60–90 min workshop - 04YOUR SIGN-OFF · WEEK 3
A written strategy plan
Campaign types, creative pipeline, creator briefs, budget pacing and fatigue rules, written down before anything goes live.
You get: Written strategy planYour part: Review + sign off - 05LAUNCH · WEEK 3–4
Launch together
We launch with a small set of creative tests and you approve the briefs and the ads.
You get: Live campaigns you approvedYour part: Approve offers + creative - 06MONTHLY · CANCEL ANYTIME
Monthly management, on real numbers
Weekly creative reads and refresh planning, with a monthly review of TikTok-reported versus real orders.
You get: Weekly work, monthly review. Cancel any month.Your part: 30-min monthly call
Not another marketing agency
Most agencies guess first and measure later. We do the opposite. Every decision comes from your data, and every plan is built with you.
| A TYPICAL AGENCY | TRACKING CONSULTING |
|---|---|
| Judges ads on views and likes | Judges ads on cost per real order |
| Runs pixel only | Pixel + Events API, deduplicated |
| Refreshes creative when results crash | Plans refreshes before fatigue hits |
| Copies Meta ads onto TikTok | Briefs native, creator-style content |
“I won't spend your money on a guess. First we make the numbers true, then we decide together what to do with them.”
TikTok Ads management, every week. Not just a monthly report.
After launch we run TikTok as an ongoing creative engine: weekly reads, new briefs before fatigue, and budget moved to what really sells.
Every week
HANDS-ON- Bid, budget and pacing changes
- Audience, frequency and placement checks
- Creative and ad performance review
- Tracking health check on every key event
- A short written update: what changed and why
Every month
REVIEW WITH YOU- 30-minute call to walk through results
- Report reconciled to your orders or CRM
- Test results, and what we test next
- Budget recommendation for next month
Every quarter
STRATEGY- Strategy refresh, planned together
- Scaling plan: where the next dollar goes
- New campaigns, offers or channels to try
Find out how many TikTok sales you are not seeing
Thirty minutes on a call with Ariful. Within 24 hours you get a written audit you can keep, whether you work with us or not.
- Pixel vs Events API coverage
- Missing values and match keys
- Which creatives really sell
- Where budget is wasted
- What to change first, and why
- 1Pick a 30-min slotChoose a time that suits you. Share your site and the platforms you use.
- 2Live session with ArifulWe look at your tracking and accounts together, on screen.
- 3Written audit in 24 hoursEvery issue, its impact, and the order to fix it. Yours to keep.
We don't write our own testimonials
Before founding the agency, Ariful freelanced for 300+ clients. These reviews are word for word from that time.
TikTokCertified
Google AdsCertified
Google AnalyticsCertified
Meta AdsCertified
StapeCertified
Agency since 202210-person team
“Ari is a true pro, if you need ANYTHING done in regards to tracking — Google Tag Manager, Google Ads, Google Analytics 4, Meta Ads, TikTok Ads, Klaviyo, you name it — he will get it done to standard, and extremely fast. My third time hiring him, I always recommend.”
“Arif did an excellent job implementing server-side tracking for Google Ads, Facebook Ads, and GA4. He demonstrated strong expertise in setting up tracking pixels and ensuring accurate data collection.”
“Working with Ari was great. He was efficient, quick, helpful, and patient as we worked through some complicated technical details. I would happily recommend him to anyone looking for technical support with pixels, tracking, and ad builds.”
Only need part of this?
Each of these pages covers one piece of the work in depth, for when that piece is all you need.
It works best for visual B2C products with a younger audience. It scales well once tracking is complete.
The pixel fires in the browser and is limited by iOS and blockers. The Events API sends data from your server. Together they give full coverage.
TikTok needs conversion volume to learn. Many brands start around $50–100 per day per campaign, depending on CPA.
Often within 1–2 weeks at higher spend. We set fatigue triggers so new creative is ready in time.
No, but we write briefs and testing structures with your team or creators.
No, but it rewards products you can show in seconds. The audit tells you if your product and margins fit before you spend.
Find out how many TikTok sales you're not seeing
We look at your setup together on the call. Within 24 hours you get a written audit and a prioritized fix list you can hand to any developer. Not a fit? We'll say so.
