Pike13 · Conversion tracking
Conversion tracking for Pike13 enrollments
Pike13 runs scheduling and billing for swim schools, music and dance lessons, kids' activities and personal training — businesses where a parent often books for a child and the value is a recurring plan, not a single class. Families sign up on a Pike13-hosted client site or through widgets, though we have not verified that flow or its tracking options from Pike13's documentation. So the first job is a check of your account, and the measure that counts is enrollments that stick.
✓ 30-minute call · No commitment · You leave with a written remediation plan even if we’re not the right fit.
Written guarantee
95%+ conversion accuracy on Pike13
Measured against your own order records at handover. Miss it and we keep working at no cost until it’s met.
Built on — and certified for — the platforms that matter
Stape
Pro Partner
Meta
Tech Provider
Tag Manager
TikTok
Events API
Microsoft
UET Partner
CAPI Partner
CAPI Partner
Built on the same partner stack used by enterprise DTC brands.
By the numbers
No fake testimonials.Just the math.
70+
Platforms supported
Shopify · Woo · Magento · BigCommerce · 65 more
8+ / 10
Meta EMQ guaranteed
in writing — keep working free until hit
2–4d
Build to live
accurate data flowing within 7 days
$0
Monthly fees, ever
one-time fixed price · you own the stack
400d
Cookie lifetime
max RFC 6265bis allows · 57× Safari ITP
9
Ad channels covered
Meta · Google · TikTok · MS · LI · Pin · Snap · Reddit · X
95%+
Tracking accuracy
verified vs Stripe · GA4 · ad-platform reports
30 min
Free founder call
no SDR · no pitch deck · written remediation plan
Every figure above is either a commitment we put in writing or a countable fact. What your own setup is losing is not on this list, because we haven’t measured it yet — that happens on the call, against your own order records.
Real clients · real videos · real outcomes
Don’t take our word for it. Watch the receipts.
Founders, marketers, and agency owners describing the before-and-after of their Pike13 tracking rebuild — in their own words, on camera.
Why Pike13 bookings are hard to credit
A hosted client site you haven't inspected
Tags may or may not be running there.
Free trial lessons outnumbering enrollments
Ads optimize toward the cheap step.
Siblings enrolled on one account
One click, several enrollments, uneven value.
Seasonal sessions
Fall and spring enrollment spikes distort short windows.
Architecture
What Pike13 actually lets you do
Pike13's documentation was not verified for this page, so these are checks, not claims.
Step 1
Check for tracking or pixel fields on the client site
Whether GTM, GA4 or a Meta Pixel can run where families sign up.
Step 2
Check how widgets behave on your own site
Whether they keep the buyer on your domain.
Step 3
Confirm the sign-up link keeps its tracking parameters
Needed for the ad click to stay attached to the family.
Step 4
Check for exports, an API or integrations
The source for offline conversions with plan values.
Step 5
Check how plans and passes are priced
Recurring plans and drop-ins need different values.
Diagnostic sequence
Checking Pike13 attribution
Five checks, beginning with what is actually installed.
- 1
Load the client site and list its tags
Confirms whether any tracking is there.
- 2
Book a trial lesson as a parent would, from an ad link
Do the UTMs live through to the booking confirmation?
- 3
Compare trials with paid enrollments by campaign
Cheap-trial campaigns are often weak on enrollments.
- 4
Check sibling enrollments
Make sure one family isn't read as several clicks.
- 5
Use a season-long window
Short windows misread seasonal demand.
Source-of-truth validation
Proof on Pike13
We book a real trial lesson from a tagged ad, and follow an enrollment through.
- A trial lesson booked with its source stored.
- The trial recorded once, at low or no value.
- Plan enrollment reported back with the plan's value.
- A sibling enrollment carried as a quantity on one conversion.
- No child details sent to any ad platform.
- A full season reconciled enrollment by enrollment.
- Rechecked when the next season starts.
Straight talk
When Pike13 businesses can skip this
Lesson businesses often fill from word of mouth. If that is you:
- If your waitlist fills each season from existing families, ads are not the constraint.
- If you only spend during enrollment weeks, tracked links and Pike13's own reports may be enough.
- Should your account already have a working pixel that matches enrollments, the honest advice is to keep it.
Who this is for
Honest about who we’re a fit for.
We don’t take every project. Here’s how to tell if we’re right for you.
You’re a great fit if…
- You run Pike13 (or are migrating to it)
- You spend $5K+/month on paid ads (Meta, Google, TikTok, Microsoft, LinkedIn)
- Your reported ROAS doesn’t match what your bank account is saying
- You want to own your tracking stack — no monthly SaaS fees forever
- You have 2–4 days to do this once and never think about it again
Skip us if…
- You spend less than $500/month on paid ads (browser pixel is fine)
- You want a SaaS dashboard with monthly fees forever (Triple Whale, Hyros)
- You need attribution modeling — we fix the data foundation, not multi-touch reports
- You want a 6-month enterprise consulting engagement (we ship in 4 days)
- You expect us to manage your ad accounts (we don’t — that’s a different service)
If you’re still unsure,book the call anyway— we’ll tell you straight whether we can help.
What Pike13 tracking should tell you
Paid enrollments as the conversion
Server-sideAt the recurring plan's value.
Trial lessons kept as a step
8+ EMQUseful, but not what ads are judged on.
A plain list of what Pike13 supports
DedupedFrom checking your account, not from guesswork.
Pike13 events worth sending
Schedule viewed
On the client site or widget, if tags can run.
Trial lesson booked
Early signal, low value.
Enrollment or plan purchased
What ads are judged on, valued at the plan.
Number of students enrolled
Siblings carried as a quantity.
Program
Swim, music, dance or training, so values compare fairly.
Pick the package that fits your ad spend
Fixed-fee, no surprises. If your ad spend is meaningful,server-side tracking is what we recommend— it’s the only setup that survives iOS, Safari ITP and ad blockers.
Browser-side starter
Repairs and verifies the browser-side setup you already have, on a live conversion. Honest about its ceiling on this platform.
- Root cause fixed, not worked around
- Verified on a live conversion
- Reconciled against your own records
- Written handover
1st-party server-side
Save $18K–$120K over 5 years vs Triple Whale / Hyros
Money events sent from your own records through a first-party container on your subdomain, so the browser can no longer lose them.
- First-party server container on your own subdomain
- Money events from your records, not the browser
- Deduplicated on a shared event ID at every destination
- First-party cookies beyond Safari's 7-day cap
- 95%+ accuracy and 8+ Meta EMQ, guaranteed in writing
Full 1st-party stack
Every paid channel server-side plus the offline loop, with monitoring so the next break surfaces in days.
- Everything in 1st-party server-side
- Pinterest, Snapchat, Reddit and LinkedIn CAPI
- CRM and offline conversion loop
- Refunds and cancellations reversed everywhere
- Monitoring on every destination
Not sure which tier fits?Book a 30-min scoping call— we’ll tell you straight, no upsell pressure.
How it works
Built in 2–4 days. Accurate data within 7.
We deliver the entire 1st-party server-side stack in 2–4 business days. You start collecting accurate, deduped conversion data the moment it goes live — and within 7 days every signal is flowing cleanly to Meta, Google, TikTok and the rest.
Kickoff + audit
30-min call. We map your current pixels, GTM, dataLayer, consent setup, and ad-platform integrations. You get a written report of every leak.
Build the stack
Server-side GTM container deployed on your subdomain. Meta CAPI · Google EC · TikTok Events API · Microsoft UET wired. Identity match + dedup configured.
QA + go-live
Live-fire test purchases across every funnel step. Meta EMQ verified at 8+. Tag Assistant + Pixel Helper passes. Side-by-side report delivered.
Verify accuracy
Your data flows clean. Within 7 days every signal — Meta, Google, TikTok, Microsoft — is fully accurate. Notion runbook + Loom walkthrough handoff.
Got questions?
The honestanswers.
No buzzwords, no upsell. If we don’t know, we say so.
01Can Pike13 run our pixel or tag manager?
Unknown until we look — Pike13's docs were not verified for this page. Whatever your client site supports is what we use.
02Parents book for their children. What do we send?
Only the parent's details, and only for matching. Nothing about the child goes to an ad platform.
03Should a free trial lesson count?
As an early step, yes; as the conversion, no. Enrollments on a paid plan are what show an ad worked.
04How do we value a recurring lesson plan?
Pick one consistent rule, such as the first billing period or a season's fee, and apply it to every enrollment so campaigns compare fairly.
05Can we track enrollments that start weeks after the click?
Yes, through offline conversions from Pike13 data, as long as the ad platform's lookback window still covers the click.
Still have questions?Book a 30-min call— bring them all.
The call
What happens on your free 30-min call
No pitch deck, no SDR, no upsell pressure. Founder-led. Bring your ad-platform screens and yourPike13 setup — we’ll work through it together.
Min 1–5
We get the lay of your store
What you sell, what you spend on ads, who handles dev. Quick context-gathering — no questionnaire upfront.
Min 5–15
We audit your tracking live
Screen-share. We open your Meta Events Manager, GTM, and ad reports. You see exactly which conversions are leaking.
Min 15–25
We map a fix
What needs rebuilding, what stays. The exact Pike13 setup we'd ship and what it would recover for you.
Min 25–30
Decide. Or don’t.
If we're a fit, we send a 1-page proposal in writing. If not, you walk away with a free remediation plan you can hand to anyone.
Measure Pike13 enrollments, not just trials
Free 30-minute call. We look at a season of Pike13 enrollments next to your ad accounts and send a written plan — which may just be better-tagged links.
Free · 30-min consultation · No commitment · Replies in under 2 hours · Available worldwide via WhatsApp
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95% tracking accuracy guarantee
Free 30-min consultation · from $400 · 1st-party server-side
95% guarantee · from $400
